Berry, Leonard L., 1942-
著者名典拠詳細を表示
| 著者の属性 | 個人 |
|---|---|
| 一般注記 | His Marketing and the social environment, 1974, c1973 D.B.A.; assoc. prof. of marketing, chairman of the dept., School of Business, Virginia Commonwealth Univ Zeithaml, V.A. Communication and control processes ... c1987: t.p. (Leonard L. Berry) p. 30 (Foley's/Federated prof. of retailing and marketing studies, Texas A&M Univ.) |
| 生没年等 | 1942- |
| コード類 | 典拠ID=AU00049560 NCID=DA02890791 |
| 1 | Discovering the soul of service : the nine drivers of sustainable business success / Leonard L. Berry New York : Free Press , c1999 |
| 2 | Delivering quality service : balancing customer perceptions and expectations / Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry New York : Free Press. - London : Collier Macmillan , c1990 |
| 3 | Emerging perspectives on services marketing / edited by Leonard L. Berry, G. Lynn Shostack, Gregory D. Upah : pbk. - Chicago, IL : American Marketing Association , c1983 |