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検索キーワード:(標準分類: 658.8)
該当件数:280件
Marketing 5.0 : technology for humanity / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
: hardback. - Hoboken, N.J. : Wiley , c2021
図書
Handbook of the economics of marketing / edited by Jean-Pierre Dubé, Peter E. Rossi
v. 1. - Amsterdam : North-Holland , c2019. - (Handbooks in economics)
The Routledge companion to critical marketing / edited by Mark Tadajewski ... [et al.]
: hbk. - London : Routledge , 2019. - (Routledge companions)
Service management and marketing : managing the service profit logic / Christian Grönroos
: electronic bk. - 4th ed. - 東京 : 丸善eBook Library , 2019
電子ブック
Marketing : theory, evidence, practice / Byron Sharp
: pbk. - 2nd ed. - South Melbourne : Oxford University Press , 2017
Global marketing : contemporary theory, practice and cases / Ilan Alon ... [et al.]
: hbk,: pbk. - 2nd ed. - New York : Routledge , 2017
Social marketing : changing behaviors for good / Nancy R. Lee, Philip Kotler
5th ed. - Los Angeles : SAGE , c2016
A framework for marketing management / Philip Kotler, Kevin Lane Keller
: [pbk.]. - 6th ed., global ed. - Boston : Pearson , c2016
The Routledge companion to marketing history / edited by D.G. Brian Jones and Mark Tadajewski
: hbk. - London : Routledge , 2016. - (Routledge companions). - (Routledge companions in business, management and accounting)
Contemporary brand management / Johny K. Johansson, Kurt A. Carlson
Los Angeles : Sage , c2015
4th ed. - Chichester : Wiley , c2015
Strategic marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim
3rd ed. - Oxford : Oxford University Press , c2015
Marketing / Paul Baines and Chris Fill
: [pbk]. - Third edition. - Oxford, United Kingdom : Oxford University Press , c2014
Measuring marketing : 110+ key metrics every marketer needs / John A. Davis
: pbk. - 2nd ed. - Singapore : John Wiley & Sons Singapore , c2013
Introduction to marketing : theory and practice / Adrian Palmer
3rd ed. - Oxford : Oxford University Press , c2012
The Dentsu way : secrets of cross switch marketing from the world's most innovative advertising agency / Kotaro Sugiyama, Tim Andree ; and the dentsu cross switch tesm
New York : McGraw-Hill , c2011
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz
7th ed., global ed. - Boston : Pearson , c2011
Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
Hoboken, N.J. : Wiley , c2010
Marketing management : a relationship approach / Svend Hollensen
: pbk. - 2nd ed. - Harlow ; Tokyo : Financial Times, Prentice Hall , 2010
Key concepts in marketing / Jim Blythe
: pbk. - London : SAGE , 2009. - (SAGE key concepts)