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該当件数:25件
Repeat-buying : facts, theory and applications / A.S.C. Ehrenberg
New ed. - London : Griffin , 1988
図書
Consumer market research handbook / editors, Robert M. Worcester, John Downham
3rd rev. and enl. ed.. - Amsterdam ; New York : North-Holland. - New York, N.Y., U.S.A. : Sole distributors for the U.S.A. and Canada, Elsevier Science Pub. , 1986
Economics and consumer behavior / Angus Deaton, John Muellbauer
: pbk,: hard. - Reprinted with corrections. - Cambridge ; New York : Cambridge University Press , 1983, c1980
Consumer research for management decisions / Melvin Prince, with the collaboration of Irene A. Silbert
New York : Wiley , c1982. - (Ronald series on marketing management)
Contemporary perspectives in consumer research / Richard J. Lutz, editor
Boston, Mass. : Kent Pub. Co. , c1981
Consumer behavior / Dorothy Cohen
1st ed. - New York : Random House Business Division , c1981
Cases in consumer behavior / F. Stewart DeBruicker, Scott Ward
Englewood Cliffs , 1980
: hbk,: pbk. - Cambridge ; New York : Cambridge University Press , 1980
Consumer behavior : basic findings and management implications / Gerald Zaltman, Melanie Wallendorf
New York : Wiley , c1979. - (Theories in marketing series)
An information processing theory of consumer choice / James R. Bettman
Reading, Mass. ; London : Addison-Wesley , 1979. - (Advances in marketing series)
Consumer behavior : concepts and applications / David L. Loudon, Albert J. Della Bitta
New York : McGraw-Hill , c1979. - (McGraw-Hill series in marketing)
Consumer behavior : research on consumer reactions / edited by Lincoln H. Clark, [assisted by Joan B. Carney]
New York : Arno Press , 1978, c1958. - (A Century of marketing)
The effect of information on consumer and market behavior / edited by Andrew A. Mitchell
Chicago : American Marketing Association , c1978. - (Proceedings series / American Marketing Association)
Consumer behavior : theory and practice / C. Glenn Walters
3d ed. - Homewood, Ill. : R. D. Irwin , 1978
Consumer behavior : application of theory / John A. Howard
New York : McGraw-Hill , c1977. - (McGraw-Hill series in marketing)
Consumer and industrial buying behavior / edited by Arch G. Woodside, Jagdish N. Sheth, Peter D. Bennett
New York : North-Holland , c1977
Consumer behavior and the practice of marketing / Kenneth E. Runyon
Columbus, Ohio : C.E. Merrill , c1977
Essentials of consumer behavior / Carl E. Block, Kenneth J. Roering
Hinsdale, Ill. : Dryden Press , c1976
Consumer behavior : a managerial viewpoint / Chester R. Wasson
Austin, Tex. : Austin Press , [1975]
Consumer behavior : theory and practice / [by] C. Glenn Walters
Rev. ed. - Homewood, Ill. : R. D. Irwin , 1974